All posts in Web Design

What we have been up to in 2016

Here are some examples of our most recent work…

Not quite the Young Ones

If you are of a certain age you will, no doubt, fondly remember The Young Ones TV programme. Rick (with a silent ‘P’), Vyvyan, Neil and Mike who were all studying at Scumbag College and who lived together in squalid conditions. Their landlord, Jerzei Balowski, did little more than turn up to collect the rent. These days, students are a little bit more demanding (in the main) in terms of their overall student experience and especially with respect to where they live during their time at university.

Our work with a number of student accommodation companies, Downing Students, Yara Students and Axo Student Living, has given us a huge amount of experience developing marketing material (leaflets, signage, adverts, site hoardings, promotional items, etc) and websites specifically aimed at those looking for student accommodation. We have a clear understanding of the student recruitment cycle (from application through to their first day at college) and we know when money should and should not be spent on trying to get students into accommodation. Not only ‘when’ but how – we bring a whole range of techniques and tactics to bear when trying to get tenants into our client’s student accommodation including pay per click campaigns, email marketing (direct and via third parties) and traditional paper-based mailshots. Different tactics work at different times of the year, largely depending on whether it is term time or not.

The most exciting development of the past couple of years is the student accommodation system that we have developed. This system, quite simply, manages the students relationship with their landlord from initial enquiry through to the day they check out of their room. Our system makes it very easy for students to find and apply for accommodation, receive their tenancy agreement immediately, as well as making payment of deposits, rent and sundry items a very simple and seamless process. On the administration side, the student accommodation system makes it easy for the building owner or manager to control the relationship with their tenants and ensure tenants are up to date with all of their payments. The system we have developed works seamlessly with our websites and we are certain it will save landlords and tenants time and money.

So, if you manage 20+ student beds (across one or many buildings), then why not give us a call and see how we can help you fill and manage your accommodation more effectively.

Get your website redevelopment back on track

Over the past year or two, more and more, we have had new clients come to us to redevelop their website having had a bad experience with other website developers. Bad advice, bad design, bad customer service and bad application of technology are just some of the reasons sited for seeking us out to help. Often as not, the need to get the website redevelopment back on track is combined with a tight deadline that must be met. When faced with this for the first time, being honest, we were more than a little nervous about how we might tidy up someone else’s mess. Now, many months and many websites down the line, we have a clear process that is applied for all of these types of web jobs.

It helps that the web development team at Clarity Creation have, between them, delivered in excess of 200 websites and also that, on a number of occasions, we have never actually met our clients face to face but, instead, delivered them a website based upon email and telephone communication (particularly the case with many of our London clients). The fact is, that most websites are very much alike in terms of site sections, navigation and features and it is largely the design that differentiates one client from another.

Having said this, part of the problem is that a lot of web developers make the process more complex than it has to be and they try to justify their over inflated project management fee by asking irrelevant questions or undertaking pointless activity. Many fail by forgetting that, ultimately, they are their to serve the needs of the client and the best interests of their client’s target audience rather than proving their own intelligence.

So, there you have it, if you want to work with straightforward, honest and skilled web developers who really want your website to succeed then give us a call on 0151 293 0505.

Our Latest Work

Take a look at what we have been getting up to recently!

Below you will find examples of our latest work including signage we have designed and installed, flyers we have designed and printed, events we have managed and responsive websites we have created:

For a more detailed look at each individual job featured have a browse through our portfolio.

Is your website responsive?

Businesses must have their websites mobile-friendly by 21 April, or face a significant drop in their online revenues according to a piece by Gareth Evans of Equator on The Drum.

With Google statistics stating that over the course of the next year internet browsing on mobile devices will overtake the traditional desktop viewing is it time to ask whether your website is responsive?

More and more, people access the internet using devices other than a desktop computer. Smart phones, tablet devices, even smart televisions, all mean that guessing, let alone managing, how a user might access your website becomes tricky.

If you are interested in ensuring your website is seen by as many people as possible across a range of devices get in touch…

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Person Centred Care Tools & Resources

As part of South East CSU’s extensive communications and engagement offer to put patients and the public at the heart of commissioning, an online solution was required to host a number of resources to help Clinical Commissioning Groups and Area Teams embed the patient voice in health service planning and delivery.

View our portfolio piece on how we helped South East CSU achieve this.

Responsive Web Design

clarityresponsive

by Phillip Ramsey

More and more, people access the internet using devices other than a desktop computer. Smart phones, tablet devices, even smart televisions, all mean that guessing, let alone managing, how a user might access your website becomes tricky.

At Clarity Creation we strive to ensure our client’s websites market their businesses as effective as possible. The starting point for this is that the site can actually be viewed by the end user. Sites developed even a couple of years ago may not work effectively or at all across every device, that is why we are offering a FREE review service that will identify the problems your client’s may have viewing your website and what we can do about it.

If you would be interested in ensuring your website is seen by as many people as possible across a range of devices, then contact us by emailing [email protected] or call us on 0151 293 0505.

We’d also be happy to speak to you about updating your website, search engine optimisation, social media and email marketing – hopefully, we’ll chat soon!

Time to get your websites responsive! 4m Britons set to receive a tablet for Christmas

Source: The Drum

Christmas stockings the length and breadth of the UK will be bulging with tablet computers come 25 December, according to a new study from YouGov.

Commissioned by Newsworks the research found that over 4m Britons will either give or receive such a device over the holidays with 2.9m consumers buying a tablet and 1.3m lucky family and friends receiving one as a gift.

Of the buyers those in the 35-44 age bracket are most likely to stump up for a tablet whilst people aged 18-24 are most likely to receive one – adding to the 16.5m Britons who already own one.

The majority of buyers, six in ten, expect to spend less than £200 on the device on a tablet.

Unsurprisingly Apple wins the battle of the brands with its latest iPad Air model topping consumer buying intentions at 16 per cent, although it is beaten by Tesco’s Hudl in terms of the device people most expect to receive as a gift, with 17 per cent anticipating finding one under their tree.

If you would be interested in ensuring your website is seen by as many people as possible across a range of devices, then contact us by emailing [email protected] or telephoning 0151 293 0505. If there are any other issues that you would like to speak with us about including updating your website, search engine optimisation, social media and email marketing then do not hesitate to get in touch.