Skills: Advertising, Graphic Design

Befit4baby – Merseyside Sport

How do you enthuse Mum’s to get fit and not be afraid to exercise during pregnancy? Following valuable research, we took the challenge and worked together with Merseyside Sports Partnership and Sefton Council to develop a social marketing campaign that attracts and guides Mum’s to-be to the benefits of keeping active during pregnancy. Work includes:
  • Full brand development.
  • A handy pack for midwives and health professionals to encourage and provide pregnant women with all the information they need to stay active and enjoy a healthy pregnancy. Pack included; Mum’s magazine, branded measuring tape and pregnancy wheel, vinyl window sticker and revision guide.
  • Local activity listing posters for health centres, GPs and children’s centres.
  • Antenatal campaign adshel posters.
  • Display stands.